I started Lifestyle Accountant as a blog, documenting my journey from ditching the cubicle to achieving my ideal lifestyle. Then, I transformed it into the ultimate resource to help accountants thrive and achieve their ideal lifestyles.
Before I started Lifestyle Accountant, there was no community for accountants like us (that I could find) who wanted to go off the traditional accounting path and try something different. You had to just search Google, read books, and figure it out on your own (what I did).
So I set out to share my journey, experiment different strategies, put myself out there, and connect with likeminded people. All so I could "scratch my own itch." I've shared my insight, successes and failures along the way.
It's been almost 3 years since I started. And while it's always been a side-project, a major door opener for interesting opportunities, and an overall creative outlet for me - I've had days where I ask myself why should I keep working on Lifestyle Accountant, pouring so much heart and soul into it, and making no money.
Is it really worth it?
The majority of people who start a blog, end up burning out even before they make it their first year. And while I've taken several blogging breaks, the one thing that keeps me going is the emails and messages I get from accountants who share things like this:
"Really great blog and I've been using it to form my strategy for starting a side business."
"You hit a tremendous number of pain points I'm experiencing right now at my regular accounting job. Definitely trying to pursue the freelance accountant lifestyle."
"Congratulations on securing the lifestyle you desire within the accounting field! I appreciate the advice and resources you have provided on your site on how to do the same. Thanks!"
Reflecting on these messages, it became clear I have something that's working. But for Lifestyle Accountant to be sustainable in the long run as a business, we have to become community-supported.
Something I've learned, is people place less value on things that are free. If there is a payment involved it provides added incentive to actually make use of and engage with the content.
It gives me the ability to do what I'm extremely passionate about: building community, sparking conversations, and creating content that helps accountants thrive.
So that's what I'm doing.
Today, I'm launching the first ever, paid Lifestyle Accountants community membership. It's a subscription-based program for ambitious and engaged accountants who want to connect with likeminded peers, sharing challenges, problems, and of course, their sucesses.
Lifestyle Accountants is the first true community based website built by and for accountants wanting to transition to a brand new lifestyle.
This paid membership will allow me to do all the things I knew accountants needed, but I couldn't justify the additional investment. So, if you want Lifestyle Accountant to survive, please support it and become a paid member.
To be clear, this is not another LinkedIn Group, Facebook Group, or forum - I didn't want our community to be lumped in with the rest of those. And I want to focus on quality over quantity by letting in people who value and financially support the community.
This community platform is powered by Mighty Networks. It's an ad-free and distraction free environment, that puts the user first. So when you come to our community, you won't be spending countless hours scrolling or searching through content, only to come across some spammy ad, sales pitch or some distraction to keep you clicking.
So I've thought about different business models and have learned a lot over 3 years and researched what works, what doesn't work and what would be best for growing a community.
I'm not building Lifestyle Accountant as a business to eventually sell; I want to build something for the long run. This is my life's work and I want something that will exist and continue on even after I'm gone. The best way to do this is to become community supported. It holds us accountable to always serve our community first.
A lot of what I have always done for free, will continue to be free such as the:
- Lifestyle Accountant Blog Articles
- Lifestyle Accountant Weekly Newsletter (this will be getting a nice makeover including curated community content)
- Accountants Doing Cool Sh!t Podcast
- Remote Accounting & Tax Job Board
- Lifestyle Accountants Community Spotlight
- Lifestyle Accountant Library
I will always do a great deal to provide freely available content to the accounting community - that part won't change. But I want to reward the action-takers with a premium product they use and value enough to pay for.
Why I started this community
A year ago, when I attended The Entrepreneur House in Chiang Mai, Thailand, it transformed my outlook and ignited a fire inside, I didn't know existed in me.
After I returned from Thailand, not only did I miss the amazing food and exotic surroundings, I greatly missed my daily routine working on my passion project, having deep conversations, and the overall sense of finding my "tribe".
The great thing about the other members of The Entrepreneur House was their willingness to help one another, provide feedback, take time out of their busy schedules to grab a coffee and help with the challenges each were facing.
I went to Thailand without a business. I had just a few ideas I wanted to explore but I left with more clarity and focus on what I should be doing - building a community for accountants like us.
It started with creating a Facebook Group. I invited accountants I met over the years, chatted with over the phone, and readers who enjoyed my blog. It was a place for likeminded accountants to come together and have discussions around similar values around work and life.
And before the Facebook Group turned one year old, I was already evaluating different platforms and business models to help grow our community. I became increasingly frustrated with the user experience of Facebook Groups and knew it wasn't the place that would best serve us.
As it was nice to add new members daily, until we reached about 380, I noticed the quality of engagement was not going up. It was hard to screen for quality members.
So I started to look into different community alternatives and came across an option I never heard about, Mighty Networks. Almost immediately after signing up, I fell in love with the experience and knew this was the direction I wanted to go.
To encourage migration to the new platform, I invited the 100 most active and loyal Facebook Group members to receive free lifetime membership, in exchange for beta testing out the new platform and providing feedback.
And while making a change like this is never easy, I was confident this new platform would provide a superior experience.
The feedback has been incredible and it only drives me to keep delivering more value to our community everyday.
Here's what some of our members have to say about how our community has positively impacted their lives:
"You have become my top to-go resource. I can't believe I didn't find you sooner! I love the inspiration you provide. Seems we are many in the industry who aspire to get out from behind the desk, the 9-5, a better lifestyle, OR who just feel that we can contribute value to a much greater extent by exploring other options - like going out on our own! Your content/resources help lay out the possibilities - so thank you!" - Rosy Conde
"After working in the traditional corporate world since college, I'm happy to be among fellow 'accountepreneurs'. While I'm new to this community, I love hearing others' similar stories as we start and scale our businesses." - Mayur Vyas
"I found the perfect job for me by being a member of the Lifestyle Accountants community. It's great to collaborate with other modern day accountants who are embracing technology and creating a life on their own terms." - Sarah Bowden
"I have really enjoyed being one of the first members of this amazing community of accountants. Have enjoyed reading the posts and questions, getting to know my peers and realizing we all share the same spirit, similar values, and face the same struggles. The job section offers up one of best resources for finding remote or virtual accounting positions with real companies offering real jobs and are leaders in revolutionizing our industry. It really is the first site devoted to accountants that embrace the new technologies and dare to color outside the lines." - Debbie Lollar
“I found out about the Lifestyle Accountants community through a friend and it really was a godsend. First of all, it was great to find a tribe that I had so many things in common with. On top of that, it turned out to be a GREAT place to find a business partner. I know it sounds dramatic to say that something as simple as joining an online community like this can be life changing... but my life has certainly changed for the better since joining Lifestyle Accountants.” - Jeremiah Kovacs
"I’m fairly new to this community, however, I have benefited from it greatly so far. There is something inspiring about being among like-minded individuals. I thought my idea of being a 'not your typical' accountant was abstract and crazy but I realize now that it isn’t and it actually the future of accounting. I love hearing others stories and seeing others success...it encourages me to continue on this right path for my career as an accountant. Such an amazing community!" - Erika Munson
"This community has opened my eyes to the many different opportunities that this industry has to offer. Being in this community and connecting with fellow accountants motivates me to work hard to make this career a much more enjoyable one." - Manny Lai
View more member testimonials here.
We currently have just over 100 accountants ranging from remote workers, freelancers, side-hustlers, and business builders in our community. And we're all here to better our lives and careers.
Here's what our members are focused on achieving in the next 3-6 months:
Starting today, with the Lifestyle Accountants community, you'll benefit from:
- A supportive community - create instant connections with 100+ likeminded accountants around the world
- Questions, polls, & chat - a platform to ask questions to the group for advice or feedback
- Exclusive resources - members-only articles, downloadable workbooks, digital guides, and an ever expanding resource directory
- Live events - where we chat with interesting and inspiring accountants from around the world, so you can ask your burning questions
- Inspiration and ideas - to help spark your next career or business breakthrough
- A smartphone app - so you have the power of your network in the palm of your hand
- plus so much more!
Ok, ok, I'm sure you're wondering, "how much?"
Here are the pricing details for the new membership program
This is just the beginning of the next chapter for Lifestyle Accountant and our community.
What excites me the most about this next chapter is that it won't just be about helping accountants be successful. It will be a space where we can work together to advance the accounting profession, focus on collaboration over competition, create more career flexibility, build more inspired accounting leaders and make the accounting community a more connected place.
To get started and join our awesome group of accountants, simply click the button below to claim your spot in the new Lifestyle Accountants community:
I need your help!
If Jeff Maddux (that's me!) or the resources on Lifestyle Accountant has in any way provided you value in the last few years, please help me spread the word about the new community. Share this post and send this to any accountants that you think should be a part of this.